Published on 23 March 2025,
As a passionate traveler and a dedicated vegan, I’ve experienced firsthand the joys and challenges of exploring the world while staying true to a plant-based lifestyle. From finding hidden vegan gems in bustling cities to navigating limited options in remote destinations, vegan travel has come a long way.
The rise of veganism isn’t just about personal choices—it’s shaping the entire travel industry, influencing hotels, restaurants, airlines, and tourism boards. More travelers now seek vegan-friendly experiences, pushing businesses to innovate and adapt. Whether it’s plant-based menus on flights, dedicated vegan resorts, or cities transforming into vegan hubs, the industry is evolving to meet demand.
In this article, I want to highlight 21 key vegan travel statistics for 2025, showcasing how plant-based travel is reshaping the world. These trends aren’t just important for vegans—they offer insights for the travel industry to improve experiences and cater to a growing market of conscious travelers.
Veganism is no longer a niche lifestyle—it’s a global movement reshaping travel, tourism, food, and hospitality industries. As plant-based diets gain popularity, destinations worldwide are evolving to accommodate vegan travelers with vegan-friendly restaurants, hotels, and experiences.
Whether you're a seasoned vegan traveler or just starting to explore plant-based tourism, understanding these trends can help you plan better. Here are 21 essential vegan travel statistics for 2025, categorized into themes including veganism’s global growth, top vegan-friendly destinations, and the industry’s response to plant-based tourism.
TL;DR: Key Vegan Travel Statistics for 2025
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Global Vegan Population: Over 79 million people worldwide identify as vegan. (Vegan Society)
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Vegan Restaurants Boom: London leads with 154 fully vegan restaurants, followed by Berlin (116) and Los Angeles (50). (HappyCow)
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Vegan-Friendly Travel Trends: 54% of travelers prioritize food experiences when choosing their next trip. (Skyscanner)
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Projected Growth: By 2040, 40% of the global population is expected to adopt plant-based diets. (Statista)
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Vegan Travel Industry Growth: The global plant-based food market is projected to reach $77.8 billion by 2025. (Statista)
1. Global Vegan Demographics and Growth
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The Vegan Population is Soaring
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79 million people worldwide now identify as vegan.
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Veganism is particularly growing in Europe, North America, and Australia.
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Source: Vegan Society.
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United States: 4% of the Population is Vegan
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13.4 million Americans follow a vegan diet.
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Driven by health, environmental, and ethical reasons.
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Source: World Population Review.
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Future Growth of Veganism
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By 2040, 40% of the world will shift towards plant-based eating.
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35% of food will be lab-grown or alternative proteins.
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Source: Statista.
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6.4% of UK Adults Will Follow a Vegan Diet by 2025
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The UK remains a leader in vegan adoption.
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Source: Finder.
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2. Why People Choose Veganism
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Main Reasons for Going Vegan
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68.1% for animal welfare.
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17.4% for health benefits.
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9.7% for environmental concerns.
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Source: Vegan Society.
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72% of Americans Oppose Animal Testing
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Veganism extends beyond diet into cruelty-free fashion and cosmetics.
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Source: Statista.
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3. Top Vegan-Friendly Travel Destinations
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London, UK – The Global Vegan Capital
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154 fully vegan restaurants (highest worldwide).
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Source: HappyCow.
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Berlin, Germany – Vegan Hub of Europe
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116 fully vegan businesses, including bakeries and fine dining.
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Source: HappyCow.
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Los Angeles, USA – Home of Vegan Culture
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50 fully vegan restaurants, despite a slight decline.
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Source: HappyCow.
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Bangkok, Thailand – Rising Vegan Destination
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The vegan movement is gaining popularity in Asia.
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Source: HappyCow.
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Taipei, Taiwan – The Vegan Capital of Asia
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Home to over 100+ vegan restaurants.
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Source: HappyCow.
4. Veganism and Travel Trends
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54% of Travelers Prioritize Food When Picking Destinations
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Vegan cuisine is a major factor in travel planning.
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Source: Skyscanner.
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49% of Travelers Prefer Sustainable & Nature-Based Trips
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Vegan-friendly eco-tourism is on the rise.
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Source: Skyscanner.
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44% of Tourists Seek Cultural Experiences
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Vegan food festivals and cultural plant-based cuisine attract tourists.
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Source: Skyscanner.
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Plant-Based Travel Market is Booming
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The vegan tourism sector is projected to be worth $77.8 billion by 2025.
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Source: Statista.
5. Economic and Industry Impact
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Vegan Product Certification is Expanding
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The Vegan Society has certified 61,000+ products worldwide.
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Source: Vegan Society.
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Vegan Fashion Industry Growth
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The vegan beauty & fashion industry was worth $396.9 billion in 2019.
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Source: Statista.
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30% of Millennials Prefer Plant-Based Options at Hotels
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Hotels are increasingly offering vegan-friendly menus.
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Source: Statista.
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Vegan Food Delivery Growth
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The vegan meal delivery market is expected to reach $15 billion by 2028.
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Source: Statista.
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Supermarkets Increasing Vegan Offerings
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85% of UK supermarkets now have dedicated vegan sections.
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Source: Finder.
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The Rise of Lab-Grown Meat
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60% of consumers are open to trying lab-grown or plant-based meat alternatives.
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Source: Statista.
Final Thoughts
With veganism reshaping travel and food industries, plant-based travelers have more dining, hotel, and tourism options than ever.
Further readings
Author's Bio
About BackPackNess
BackPackNess is your go-to resource for budget travel tips, destination guides, and insider advice. We’re a team of passionate travelers who want to make exploring the world easier and more affordable for everyone. Written by the BackPackNess team, experienced adventurers who love sharing travel insights.
Have questions? Reach out to us at team@backpackness.com
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